Cobalt Boats

Experience Extraordinary

About the Project

Cobalt Boats is an American manufacturer of recreational motorboats. It was founded in 1968 and operated independently until its acquisition by Malibu Boats in 2017.  I dove deep into the Cobalt Boats brand,   retooling the creative vision with a focus on elegance and content architecture, and built a custom WordPress theme and CMS for the site.  Project did not include the “design your dream” boat builder.

My Role

front-end development / UX / web design / WordPress theme development

Cobalt Boats